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I was involved in the opening of two stores. I maintained the identity on a regional level. I worked with external contractors together with the marketing department. The experience I gained at IKEA was invaluable. It triggered my further development in the field of identity and communication design.
Production and development of graphic communications and navigation systems / work with marketing on external projects.
I worked in internal communications at the plant. I learned how to layout multi-page publications and prepare them for printing. Within the company, we published a monthly company newspaper, and as the company’s chief designer, I fully prepared the material for publication. Prepared large scale booths for the largest trade show in the industry for two years.
Work with clients, order support / development of corporate styles and packaging / commercial art / illustration / graphdesign.
My first experience of independent work on the city of Rostov-on-Don. I put together a team of 3 designers, we offered services in creating identity, packaging, illustration and commercial wall painting. We launched a brand of tea, which took 1st place at a product exhibition in 2014. We designed 2 of the largest educational festivals for young people.
Work with clients, order support / development of corporate styles and packaging / commercial art / illustration / graphdesign.
Worked with the Central Bank. Set a trend with Russia’s first culture in financial literacy of the population. Employee awareness and image of educational materials that were included in Moscow State University’s financial literacy handbooks. Also, worked on support of smm brands: zic, miller, mos.ru, suzuki.
Development of visual and creative concepts for social media / print design / presentation design / content illustration / website design / longreads design / corporate identity development / KV / storyboards.
Worked with the brands Bonduelle and Motul. Created the interface for the first Russian interactive VR film "The Kessler Effect". Assisted in developing the interface of the internal and external accounting system for the company’s services.
Development of visual and creative concepts for tenders / website design / UX/UI / design of packaging.
I started working independently, opened a Individual Entrepreneur, and provided design services to various brands. I created brand identities, developed packaging, and designed websites. I participated as a guest designer in socially important projects, provided consulting support for brand identity development, created communication strategies, and trained client teams to manage communication design.
Сorporate identity development / UX/UI / presentations / web design / branding / SMM / packaging / illustrations / 2D animations
My way
Academy of art (unisersity degree)
English level Intermediate
Since 2007, I have been working in branding. In 2014, I assembled my first team to create unique content. Throughout the years, I have remained true to my vision. I passionated of  an idea transformation into a work of art and when the text of a brief becomes a structured brand communication system.
Software skills
Hello👋, my name Anton Filonov, I'm designer.
I was involved in the opening of two stores. I maintained the identity on a regional level. I worked with external contractors together with the marketing department. The experience I gained at IKEA was invaluable. It triggered my further development in the field of identity and communication design.
Production and development of graphic communications and navigation systems / work with marketing on external projects.
I worked in internal communications at the plant. I learned how to layout multi-page publications and prepare them for printing. Within the company, we published a monthly company newspaper, and as the company’s chief designer, I fully prepared the material for publication. Prepared large scale booths for the largest trade show in the industry for two years.
Work with clients, order support / development of corporate styles and packaging / commercial art / illustration / graphdesign.
My first experience of independent work on the city of Rostov-on-Don. I put together a team of 3 designers, we offered services in creating identity, packaging, illustration and commercial wall painting. We launched a brand of tea, which took 1st place at a product exhibition in 2014. We designed 2 of the largest educational festivals for young people.
Work with clients, order support / development of corporate styles and packaging / commercial art / illustration / graphdesign.
Worked with the Central Bank. Set a trend with Russia’s first culture in financial literacy of the population. Employee awareness and image of educational materials that were included in Moscow State University’s financial literacy handbooks. Also, worked on support of smm brands: zic, miller, mos.ru, suzuki.
Development of visual and creative concepts for social media / print design / presentation design / content illustration / website design / longreads design / corporate identity development / KV / storyboards.
Worked with the brands Bonduelle and Motul. Created the interface for the first Russian interactive VR film "The Kessler Effect". Assisted in developing the interface of the internal and external accounting system for the company’s services.
Development of visual and creative concepts for tenders / website design / UX/UI / design of packaging.
I started working independently, opened a Individual Entrepreneur, and provided design services to various brands. I created brand identities, developed packaging, and designed websites. I participated as a guest designer in socially important projects, provided consulting support for brand identity development, created communication strategies, and trained client teams to manage communication design.
Сorporate identity development / UX/UI / presentations / web design / branding / SMM / packaging / illustrations / 2D animations
My way
Academy of art (unisersity degree)
39 y. o.
English level Intermediate
Since 2007, I have been working in branding. In 2014, I assembled my first team to create unique content. Throughout the years, I have remained true to my vision. I passionated of  an idea transformation into a work of art and when the text of a brief becomes a structured brand communication system.
Software skills
Hello👋, my name Anton Filonov, I'm designer.
My way
My projects created at the intersection of identity and UX/UI
Here are projects that combine branding and user-centered design. Each case showcases how identity and UX/UI work together to create effective solutions.
New content for the website and communications is created twice as fast thanks to the new communication strategy.
The team was able to double sales thanks to the structured and clear information.
50%
Before launching the project, the company had no sales tool other than a presentation. Now, the company offers more than 20 products, which are actively sold through landing pages on the site.
Reduced the cost of creating new product pages. Compiled a system of blocks that allow you to build a new page in a matter of hours without expensive web designers.
50%
Reduced the number of pages. The main page shows all current products of the company. I updated the visual language of communication. I made the user’s experience of interacting with the site pleasant and convenient.
During this time, we have done research on Russian and foreign apps and brands to create unique communication language and visual solutions for major screens.

Together with the team, we prototyped a medical app for two users. On the patient side, you can choose an online consultation with the right doctor. On the doctor’s side, you can add your profile to the database and give consultations.
4 weeks